Saturday, 3 August 2013

Comprehensive Guide To Selling Buntings And Banners Through The Internet

By Jay Walker


You might be thinking that selling banners online is going to cost you a lot in consultation fees, and you are probably right. However, if you are reading this then you have you looked in the right direction as our tips will save you a fortune in consultation fees.

It's important that you get your customers to take action right now. The best way to do this is by providing surprise incentives and discounts. Make sure they only last until the customer leaves the site or shopping cart and make sure to communicate this clearly. Add language like "Buy right now and receive a 5% coupon for future services," and you'll sell more customers on their first visit.

Making sure all channels are secure and a customer's identity is fully protected should be your number one mission. If your site is compromised customers will be less likely to shop with you, and they won't trust that their transactions are secure.

There are two types of business channels available when launching your online business. The first is a direct channel where you source your own banners and sell directly to the consumer. The next is an indirect channel where you sell through a middle man like Amazon, paying them a cut on each of your sales.

An attractive website, as unimportant as it may seem, does a great deal to attract potential customers. Spend the time and resources needed to provide a professional and attractive webpage. This interests your customer into coming to your site more often.

Hackers are something that all online interactions must be protected from. You must use good virus software, password protect all of your back end processes, and install firewalls to ensure that no one will be able to access your customers' or your own sensitive information.

Promoting your business through Facebook and other social media channels is a great way to spread awareness. This way your customers can join and promote your banners for free especially if you offer discounts.

Even if you have the greatest marketing skills in the world, it will be difficult to sell your banners if you find the market is flooded with competitors. Avoid selling knick knacks, and provide quality service that stands apart from drop shippers. Find your niche and then work to refine your business model. Seek uncrowded selling space to improve your opportunities for success.

Spreading the word and getting your banner product in the hands of your local customers is a great way to market yourself. When your local community sees what a great resource you are they're more likely to leave you favorable reviews which will help attract non local customers.




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