Saturday, 7 February 2015

3 Ways Bloggers Can Use Twitter For Online Marketing

By Jennifer Marie Anderson


Twitter is, in my view, one of the strongest platforms that bloggers can make use out of. I am sure that others can agree, especially when considering the tremendous audience that this site has. However, you can be certain that this website will help bloggers achieve more success than they probably would have imagined. Make note of these 3 online marketing pointers and you will see just how much Twitter, as a whole, will be able to offer you.

First and foremost - and firms like fishbat will attest to this - Twitter should be used as a networking platform first. What this means is that communication should be done with like-minded bloggers, as this help to expand your social circle. Those who blog about the same material you do are going to be the ones to engage, as those in online marketing will tell you. The sooner that this level of networking is done, the sooner you'll be able to reach the success you desire.

What if you are uncertain of where, exactly, a new story can be found? Keep in mind that some hashtags, on Twitter, trend more than others. What this means is that you should focus on what people are talking about, on Twitter, and see if you can create a post based on what's trending. As long as you stay within your particular niche, seeing as how you've built the aforementioned audience around it, you can rest easy knowing you won't be short on material.

Never, ever forget about the importance of sharing on Twitter. Once you have a blog post created, on your own platform, you can use Twitter to share out the post in question. Once your followers see it, they will have the opportunity to comment on the story and even retweet it, if they feel like the material is interesting enough. Without this idea of sharing, though, you will find that the benefits of Twitter won't be nearly as prominent as they should be.

If you want to talk about the capabilities of bloggers, there's plenty to discuss. Their ability to pinpoint particular niches, and offer their insight on a number of stories, should not be discredited. With this in mind, though, Twitter can provide a great boost to these individuals, as their work can gain a more massive audience than what had originally existed. As long as the talking points mentioned earlier are covered, there will be success in the long term.




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