While we are kicking off E3 in a big day, the gaming public has their eyes glued to the news and I am no different. I want to see what the big three have in store for the masses and the developers, along with their publishers, are most likely going to have new announcements to make as well. However, going back to the consoles, which one seems to have online marketing in the strong way possible? After evaluation, one has to give the edge to Sony as opposed to Microsoft.
I think that the attention granted to this event is extraordinary and it says a lot about the massive audience tied into gaming. For example, most of the attention in the past day or so has been on the Sony PlayStation 4, which many people are going to compare to the Microsoft Xbox One. After hearing about Microsoft's news, it should come as no surprise that I'm not a fan of the upcoming Xbox. The PlayStation 4, though, is an entirely different story and one I'm in support of.
When it comes to criticisms regarding the Xbox One, you're most likely going to see the subject of DRM dropped time and time again. Used games have been especially troubling, since you wouldn't be able to play them on Microsoft's console as simply as you could have in the past. Sony has done away with this idea for the PS4 but the price has been just as great - if not greater - a selling point. The PS4 will be priced at $399, which definitely blows the $499 Xbox One out of the gaming water.
When you look at the online marketing approach of Microsoft's, I think that Sony has done a better job in that regard. Why is it that the news about the PS4 has had gamers talking in such a positive way when it seems like Microsoft has only managed to turn away potential consumers? In short, it's a matter of appeal and the gamers seem much more of that in terms of the PS4 compared to the Xbox One. I'm sure that firms along the lines of fishbat will agree that the needs of consumers typically surpass those of companies.
I'm sure that some of you will consider this a rant of sorts against Microsoft but I did not want to talk this badly about the Xbox One. In fact, I wanted it to be a great console that could be a viable option next to the competition. However, it has not had a great bolt out of the starting gate and I don't think that it will be able to catch up to the competition. Whether or not better online marketing can help the company's stature is, in my mind at least, difficult to say.
I think that the attention granted to this event is extraordinary and it says a lot about the massive audience tied into gaming. For example, most of the attention in the past day or so has been on the Sony PlayStation 4, which many people are going to compare to the Microsoft Xbox One. After hearing about Microsoft's news, it should come as no surprise that I'm not a fan of the upcoming Xbox. The PlayStation 4, though, is an entirely different story and one I'm in support of.
When it comes to criticisms regarding the Xbox One, you're most likely going to see the subject of DRM dropped time and time again. Used games have been especially troubling, since you wouldn't be able to play them on Microsoft's console as simply as you could have in the past. Sony has done away with this idea for the PS4 but the price has been just as great - if not greater - a selling point. The PS4 will be priced at $399, which definitely blows the $499 Xbox One out of the gaming water.
When you look at the online marketing approach of Microsoft's, I think that Sony has done a better job in that regard. Why is it that the news about the PS4 has had gamers talking in such a positive way when it seems like Microsoft has only managed to turn away potential consumers? In short, it's a matter of appeal and the gamers seem much more of that in terms of the PS4 compared to the Xbox One. I'm sure that firms along the lines of fishbat will agree that the needs of consumers typically surpass those of companies.
I'm sure that some of you will consider this a rant of sorts against Microsoft but I did not want to talk this badly about the Xbox One. In fact, I wanted it to be a great console that could be a viable option next to the competition. However, it has not had a great bolt out of the starting gate and I don't think that it will be able to catch up to the competition. Whether or not better online marketing can help the company's stature is, in my mind at least, difficult to say.
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