Thursday, 21 December 2017

The Most Common Long Island SEO Misconceptions To Know

By Paula Hess


Do you think you know everything there is to know about search engine optimization? It's possible that you read an article with mistakes, or perhaps you've been told the wrong thing a time or two in the past. Whatever the case may be, there are quite a few Long Island SEO falsehoods that seem to be repeated more often than they have the right to. Here are just a few of the falsehoods in question that will help you become more well-versed on this topic.

"If you hire the right company, you can rank overnight." One of the most important things to know about this topic, according to the likes of www.fishbat.com, is that ranking on search engines takes time. To be more specific, it can take anywhere from a few months to a year to see positive traction, depending on the business being helped. Generally speaking, the less known a business is, the more time and effort they'll need. Any Long Island SEO agency will say the same.

"The more links you include in content, the better you'll rank." While links are one of the most important pieces of the SEO puzzle, the truth of the matter is that they should be used with care. If you stuff a blog post with multiple links, it can actually halt or damage your progress. What this means is that you should use links sparingly. By being more conservative, in this respect, you'll see more positive results.

"Web design isn't important to SEO." Not only is this untrue, but a lack of polished web design can have an adverse impact on websites. More than ever before, it seems, search engines place more weight on sites that are well-made. Not only are they responsive across different platforms, but they contain ample content that visitors will see as valuable. To say that web design is important would be an understatement, especially for SEO.

As you can see, there are quite a few SEO falsehoods that, unfortunately, tend to surface time and time again. The best way to combat these is by arming oneself with knowledge. Not only will this help company owners better understand SEO, but digital marketing as a whole. It's important to have visibility on search engines, but constantly falling for information with holes in it will not yield the desired results.




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