Monday, 16 July 2018

4 Categories Of Vlogs A Long Island Advertising Agency May Create

By Rob Sutter


Also known as video blogs, vlogs are among the most popular forms of content online today. Even though they are mostly prevalent on YouTube, they can be found across a number of websites that host user-made content. What you may know is that vlogs fall into different subtypes, which your local Long Island advertising agency can attest. Here are 4 types of vlogs that should be recognized.

Lifestyle - This is perhaps the most common type of vlog that is produced in massive quantities. A lifestyle blog, in essence, takes you into the life of the person creating it. Many of these take on the same format, which is the user sitting in front of a camera and speaking, but others can be more ambitious by taking the viewer on trips. Nonetheless, this is just one of the many types that companies like fishbat can tell you about.

Unboxing - This is perhaps the most popular type of video among those that are into video games, comic books, toys, and anything else that may fall under the "hobbyist" label. Even though seeing someone simply unbox an action figure doesn't sound appealing in theory, it can actually be quite quite engaging. In fact, it can be argued that purchases increase as a result of this type of vlog. It provides, in essence, free advertising that companies and manufacturers benefit from.

Beauty - Have you ever seen a hairstyle and wondered, "how can I get that?" This may be where a beauty vlog can come into play. Not only does this type of video focus on hair care, but it can also be used to show how to apply makeup, use moisturizer, or what have you. Simply put, beauty vlogs are focused on cosmetics. They provide help to those that may have been searching for the perfect look but don't know where to start.

Gaming - One of the most unique aspects about gaming vlogs is that they can be found on a variety of platforms. In fact, it can be argued that this type of content is what made Twitch so popular. Nonetheless, this type of video has the ability to showcase different types of videos, including those with gameplay footage. What this means is that content creators have more freedom in what they showcase, whether it's an old-school game, a brand-new title, or some other piece of software entirely.




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