Saturday 21 March 2015

Is A Woman A Better Car Salesman?

By George Dodson


As long as most of us can remember, car salesmen have a reputation for being slick and dishonest. Many movies portray a car sales person as tricky and deceptive. Many car dealers have gone a long way to prove the perception wrong. For a long time, car salesmen have been earning their bread by how many cars they sale. If there were no sales, then there was no way that you could earn a living therefore making it necessary to find it by any means.

Over a long period of time, the old adage Let the buyer beware has been in use. The thing behind this was that you had to be on the lookout when buying a car for your own interests.

Though most car salesmen are not what they are perceived to be, there are enough of this type that should make you wary when looking for your car. Sales people come in all types of manner, there are the smooth talkers and others just give you the facts. There are others that don't tell if not asked. It's also true, that their women car salesman as well as men. How do female car salesman survive in this environment.

It is true, that many women dread the idea of having to go look for a car and deal with a car salesman. Though, they might change their minds if the salesman turns out to be a woman. A woman would understand what the another woman's desires.

In addition to this, women tend to exhibit a softer tendency of approach. This thus draws people who would have rather ran away making them better salesmen. Women are good listeners as they also pay attention. For that reason women far more prefer a female salesman over a man.

Another consideration is the put down most women feel when the male salesman says "shouldn't your husband me with you?" With women salesman, you're not going to get that. They presume that you are aware of what you want when you come to the car yard. Additionally, these women have been through this and understand what you are going through.

Women trust other women. They feel that they understand them much better. Empathy is one thing that is very significant when it comes to sales. Sales is really about emotion. Women know how to use emotion much better than men.

A lot of men are okay dealing with women salesmen. They aren't intimidated by a women salesmen as they assume they know more. This comes to an advantage to women salesmen who just want to earn a real payday and do a good job.




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