Monday 21 January 2013

Increase Your Promotional Gifts Online Sales With Actions That Work

By Betty Miller


Do you have passion for selling promotional gifts? Do you want to try managing a small business of selling promotional gifts online? Here are basic steps on how to be an able seller.

Have a FAQ (frequently asked questions) link on your website. This allows customers to find answers to some of their simple questions. It also creates loyal customers because they see their problems are important to you and your staff.

Add a recommendation engine that will offer suggestions for accessories is a good way to increase sales. Facebook offers a free downloadable promotional product that is simply copy and pasted into your website code. For example if someone buys a television they can be prompted to add a wall installation kit.

Use a blog for customer outreach. A blog provides the ideal platform to offer special deals to your blog readers, to increase brand awareness and encourage sales. Building strong relationships with customers is essential to your online business's success.

If you want to increase your sales instantly, give better images and descriptions of your promotional gifts. The customers get attracted to flashy images and flowery words, thus giving your sales an instant boom. Act smart and half the battle is won.

Be certain to play differently for different types of customers. You should consider running multiple sites for each demographic you're targeting. This allows you to speak in the language they understand. If you do this you will sell even more than you thought possible. Try it and watch as your business grows.

Make sure you have set prices for your promotional gifts or services so customers are able to compare them to your competitors. You should have no worries if you have the lowest prices. If you are unsure of a price for a promotional product, simply go to your competitor's website.

Give clear instructions on what you want them to do. Make it easy for them to communicate with you. Set up a response mechanism, it may be a person on standby to answer their questions or to bail them out when stuck. A direct email link or a help button click may also help them get your help

Institute a sample transaction that can be run after a short period of time to determine whether the system is working. So in essence, carry out a system check preferably after every 15 minutes. Do not let your customers detect the errors for you. Find the faults and fix them.




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