Thursday 14 February 2013

Accomplish Greater Success With Your Web Hosting Reviews Website Works

By Aaron Stone


As a hosting reviews site owner you want to leave an impression on people. You want your hosting guide website be more memorable, appealing and of course profitable. Here are fun easy techniques on how to make your web hosting information site successful.

Evaluate your own data and analytics. Try to find out where your visitors are navigating away to when they leave each of your pages. If you can get a good idea of their destinations within your site, create links for them directly from your page, and place them prominently. Visitors will return to sites that are easy to use.

Think of your home page as the shop window for your business. Design it to catch the viewer's eye and make them want to come in and shop around. Clearly display your company's logo and enough pictures to catch your visitors' eye, but not so many that it slows down your home page's load time.

Don't let your customers accidentally land on a boilerplate 404 error page! Always have a custom 404 page for those visitors that accidentally misspell a URL, or click a link from elsewhere that's broken. Make sure your 404 page has plenty of links to content that is interesting and current on your page so they don't give up and go elsewhere.

If the objective of your hosting reviews site is to generate business, don't ignore online marketing. It is one of the most cost-effective ways of taking your message to your target audience. Article marketing, social networking, email marketing and blogs are just few of the online marketing tools to grab attention. If effective advertising is created, Pay-Per Click campaigns can also prove to be successful marketing campaigns.

When designing your web site, consider proximity. Your web site needs to have all like elements grouped together, and unlike ones separated. Don't just group all of your elements together under a single text block! Separate information with appropriate spacing, paragraphs and header tags.

Splash pages or full page advertisements are not only out of style but can also be annoying to your visitors. Let your users choose whether or not they would like to view material by putting anything that you would put on a splash page on your home page instead. That way your customers are not hit over the head with your advertisements.

The more content your hosting reviews site has, the more search engine hits your hosting guide website will get. Make sure you sure you are constantly adding new content to your site and upload as much as possible. It is important you give people and of content to search for as most of the people returning to your site found us through search engines.




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