Wednesday, 30 October 2013

James Malinchak Shares What Entrepreneurs' Could Learn From Celebrity Dentist Dr. Bill Dorfman

By Troy Dickson


A long time ago, I realized that flying all the way to Ohio to visit my dentist was not ideal for my schedule or my present living arrangements because I lived in the vicinity of Las Vegas, Nevada. For that reason, when I considered getting a different dentist which was either more nearby or had an excellent reputation, I found Dr. Bill Dorfman. As most of you may remember, Dr. Dorfman was the only dentist featured on ABC's hit TV show 'Extreme Makeover.' He is the dentist for well-known stars like Brittany Spears, Ozzy Osborne, Jessica Simpson, Usher, Eva Longoria, Debra Messing, Anne Hathaway and much more. His reputation for great customer service and terrific dental work convinced me that I must consider getting an appointment with him. Since I noticed I routinely travel to Los Angeles, I decided to use his dental services.

Now that I have known Dr. Bill for quite a few years, and given that I have assisted him in raising money for the summer youth camp sponsored by the LEAP Foundation, I wished to share a little something I learned about him at my first visit. What I learned on my very first dental appointment would impress any client and will most likely motivate any entrepreneur. What transpired is that while I was inside the workplace awaiting Dr. Bill to see me, he was in his office looking up my information on-line.

Most of you may be surprised wondering why a doctor would cyber stalk his customers just before meeting them. Quite the contrary, he was doing what every smart entrepreneur ought to do before meeting which has a new customer. He wasn't cyber stalking me in any way. He was doing his due diligence by looking into me and what I do for a living. If you are wondering why that would be an asset to any first meeting, let me share the top points of why knowledge is power.

* Customer Service

By investigating me, Dr. Bill Dorfman was able to take into account what I might need to have cosmetically as a speaker. If he had not seemed that up and if he experienced not asked me extra over it, he might have made various decisions to the care of my teeth. Considering the fact that he understood I current on levels, I am in a lot of images, and that i am on tv, he was capable to produce more educated conclusions about my dental overall health treatment. Excellent health and fitness treatment depending on information is a good client assistance coverage.

* Bedside Manner

You could possibly have heard of bedside fashion in relation to physicians. However, if you're in almost any region of overall health treatment, your clientele are more comfy if you are helpful and gregarious. Given that he realized anything about me by now, he was able to inquire additional about me within a way that allowed me to feel comfy in his office environment. Even though, I'm not afraid of the dentist, many folks are terrified of the procedures. His persona and demeanor, and his authentic fascination in me distracted me from any concerns I might have had if I had been another person awkward with dentistry get the job done.

* Follow Up Services

Simply because he experienced prior understanding of me, he was capable to talk to additional about my potential endeavors which permitted him to advocate probably the most correct abide by up services. By way of example, understanding additional regarding your clients' spot allows your place of work to make decisions on abide by up appointments. Also, any officer might be in a position to counsel bettercare concerning visits. Also, any office might be able to take into account referrals in the customers nearby area need to an unexpected emergency occur. All of these recommendations are amazing to prospects, and they enhance the clients' effect of your place of work immensely.

* Marketing

By realizing much more about me, we were being equipped to engage in discussion that would mutually profit to the two our businesses. Given that we've been the two great at advertising and marketing, we the two left that stop by pondering how we could assist one another with referrals and proposals. Quickly after our appointment, we turn out to be excellent good friends, and that i invited him to talk on my phase. Also, I spoke to his learners at his LEAP camp which conjures up adolescents for being excellent leaders.

As you could see, Dr. Bill Dorfman's simple five minute investment in learning about me, paid off handsomely for the two of us. He was able to learn extra about me to make sure that his curiosity in me was legitimate. Additionally, that facts added to his bedside fashion and his consideration of further more follow solutions. Regardless of your business, you could implement the strategies pointed out above to master extra regarding your shoppers to raise your consumer service, friendliness, and future advertising opportunities.




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